Name: Hook: The Idea Behind Why Ideas Catch on
Price: 538.00 TWD
Availability: InStock
Author: Langton, Pat
ISBN: 9781925927597

Select your country

Americas

Europe

Rest of the world

portada Hook: The Idea Behind Why Ideas Catch on

Hook: The Idea Behind Why Ideas Catch on

Type

Physical Book

Author

Pat Langton

Publisher

Wilkinson Publishing

Language

English

Pages

144

Format

Paperback

Dimensions

21.8 x 15.5 x 1.0 cm

Weight

0.29 kg.

ISBN13

9781925927597

Synopsis "Hook: The Idea Behind Why Ideas Catch on"

The must-have handbook for marketers to create effective and memorable campaigns in the new media era.We are living in a new era of media and marketers are more confused than ever before. Nine out of 10 marketers are struggling to identify the right platforms and technologies to help them engage their audiences.Marketing has lost its way in recent years. Advertising and communication are so cluttered that marketers are creating bad campaigns that are a waste of their and the consumer's time.HOOK gives you an easy-to-remember system to create campaigns that have human emotion, ownable messaging, unique offerings, and talkability among their audience. Learn how to create great ideas and marketing campaigns that work.

Customers reviews

Have you read this book? Login to add your review.

More customer reviews

0% (0)
0% (0)
0% (0)
0% (0)
0% (0)

Questions and Answers about the Book

Do you have a question about the book? Login to be able to add your own question.

Opinions about Bookdelivery

More customer reviews

Hook: The Idea Behind Why Ideas Catch on - Langton, Pat

Synopsis "Hook: The Idea Behind Why Ideas Catch on"

Customers reviews

Frequently Asked Questions about the Book

Is the book original?

In what language is the book written?

What is the format of this book?

Questions and Answers about the Book

Opinions about Bookdelivery