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portada The man who Lied to his Laptop: What we can Learn About Ourselves From our Machines
Type
Physical Book
Publisher
Year
2012
Language
English
Pages
238
Format
Paperback
ISBN
1617230049
ISBN13
9781617230042

The man who Lied to his Laptop: What we can Learn About Ourselves From our Machines

Clifford Nass; Corina Yen (Author) · Current · Paperback

The man who Lied to his Laptop: What we can Learn About Ourselves From our Machines - Clifford Nass; Corina Yen

New Book Imported to Taiwan
Delivery: 14 Jul - 22 Jul Shipping: 5 to 6 business days.
NT$ 1,039
NT$ 1,039

Synopsis "The man who Lied to his Laptop: What we can Learn About Ourselves From our Machines "

Counterintuitive insights about building successful relationships- based on research into human-computer interaction. Books like Predictably Irrational and Sway have revolutionized how we view human behavior. Now, Stanford professor Clifford Nass has discovered a set of rules for effective human relationships, drawn from an unlikely source: his study of our interactions with computers.Based on his decades of research, Nass demonstrates that-although we might deny it-we treat computers and other devices like people: we empathize with them, argue with them, form bonds with them. We even lie to them to protect their feelings.This fundamental revelation has led to groundbreaking research on how people should behave with one another. Nass's research shows that:Mixing criticism and praise is a wildly ineffective method of evaluationFlattery works-even when the recipient knows it's fakeIntroverts and extroverts are each best at selling to one of their ownNass's discoveries provide nothing less than a new blueprint for successful human relationships.

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All books in our catalog are Original.
The book is written in English.
The binding of this edition is Paperback.

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