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portada A Reader in Marketing Communications
Type
Physical Book
Publisher
Author
Language
English
Pages
296
Format
Paperback
ISBN13
9780415356497
Edition No.
1

A Reader in Marketing Communications

Kitchen Philip,De Pelsmacker Patrick,Eagle Lynne (Author) · Routledge · Paperback

A Reader in Marketing Communications - Kitchen Philip,De Pelsmacker Patrick,Eagle Lynne

New Book Imported to Taiwan
Delivery: 02 Nov - 10 Nov Shipping: 5 to 6 business days.
NT$ 3,545
NT$ 3,545

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Synopsis "A Reader in Marketing Communications"

Combining seminal papers on marketing communications with incisive commentary and overviews from the editors, case studies and student question and answer sections, this text provides a uniquely global perspective on this topical subject.

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The book is written in English.

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The binding of this edition is Paperback.

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