Name: Customer Relationship Management
SKU: 57167614
Price: 1946.00 TWD
Availability: InStock
Author: Vetrivel, T.
ISBN: 9788183568777

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portada Customer Relationship Management

Type

Physical Book

Author

T. Vetrivel

Publisher

Discovery Publishing House Pvt Ltd

Language

English

Pages

252

Format

Hardcover

Dimensions

22.9x15.2x1.6 cm

Weight

0.51 kg.

ISBN13

9788183568777

Synopsis "Customer Relationship Management"

The Text attempts to provide both the theoretical and computational aspects of the subjects as well as a number of practical experiences. The sustained interest among researchers and academicians has resulted in a multifaceted exploration of CRM concepts, including behavioural as well as economic aspects. A number of papers & articles in academic journals as well as business publications, seminars and conferences have helped in disseminating the knowledge and experience. New technologies for distributing and collecting information have affected both companies and customers. Customers are continuously informed about products through different modes of communication.

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Customer Relationship Management - Vetrivel, T.

Synopsis "Customer Relationship Management"

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