Name: Design by Definition
SKU: 56165614
Price: 1306.00 TWD
Availability: InStock
Author: McGuane, Elizabeth
ISBN: 9781952616570

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Type

Physical Book

Author

Elizabeth McGuane

Publisher

Book Apart

Language

English

Pages

160

Format

Paperback

Dimensions

21.6x14x1.1 cm

Weight

0.25 kg.

ISBN13

9781952616570

Synopsis "Design by Definition"

When we think of design primarily in terms of visual representation, we neglect an essential piece of the creative process. The words we use to form concepts can also powerfully shape a design project from start to finish-giving clarity to goals, precision to names and structure, and purpose to stylistic choices.Elizabeth McGuane offers a fresh, empowering framework for design. Drawing from her experience on the forefront of web, mobile, and product design, she shows us how to harness the potency of words and language to uplift and illuminate rather than encumber. Learn how to effectively apply semantic concepts, use language to frame design problems clearly, and integrate elements of style such as metaphor and nomenclature, to strengthen your design process.THIS BOOK EXPLORESFrameworks for building shared language and strengthening collaborationHow to practically incorporate semantic concepts into any design processSteps for addressing product and design evolution through concept definition

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Design by Definition - McGuane, Elizabeth

Synopsis "Design by Definition"

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