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portada Digital Communication Management
Type
Physical Book
Publisher
Author
Language
English
Pages
178
Format
Hardcover
Dimensions
24.4x17x1.1 cm
Weight
0.49 kg.
ISBN13
9781789235142
Categories

Digital Communication Management

Peña-Acuña, Beatriz (Author) · Intechopen · Hardcover

Digital Communication Management - Peña-Acuña, Beatriz

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Synopsis "Digital Communication Management"

The director of communication is an impassioned profession that discovers which strategies are the best and the most intelligent. There are few manuals, and there are some that offer general and sparsely updated information about the change that new technologies imply. We find the literature isolated that can be directly useful. However, we will say that there is no single recipe for DirCom or communication consultants. Each one will offer different models according to the variables or factors that seem to them to be able to rectify the direction of a company according to his or her personal mood.

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The book is written in English.

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The binding of this edition is Hardcover.

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