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portada Marketing Digital
Type
Physical Book
Publisher
Author
Pages
480
Format
Paperback
ISBN13
9786071522276
Edited in
México
Edition No.
2024

Marketing Digital

Raj Sachdev (Author) · Mc Graw Hill · Paperback

Marketing Digital - Raj Sachdev

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Synopsis "Marketing Digital"

Marketing digital está dirigido principalmente a cursos universitarios sobre marketing digital; sin embargo, se puede utilizar en programas de certificación y posgrado. Con una base en la teoría y los conceptos de marketing, adopta un enfoque estratégico y analítico con ejemplos globales. El material no sólo hace referencia a algunas de las últimas herramientas de marketing digital, también enfatiza las tendencias actuales del marketing y muestra cómo se pueden aplicar.

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