Name: Marketing (in German)
SKU: 66197081
Price: 3040.00 TWD
Availability: InStock
Author: Isoraite, Margarita
ISBN: 9786200708557

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Type

Physical Book

Publisher

Verlag Unser Wissen

Author

Isoraite, Margarita

Language

German

Pages

288

Format

Paperback

Dimensions

22.9x15.2x1.7 cm

ISBN13

9786200708557

Marketing (in German)

Isoraite, Margarita (Author) · Verlag Unser Wissen · Paperback

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Synopsis "Marketing (in German)"

Das Marketingbuch beschreibt die Definition von Marketing, Marktforschung und Grundlagen des Verbraucherverhaltens. Es werden Definitionen von Marketing, Marktforschung und Verbraucherverhalten vorgestellt. Es werden Marketingstrategien, internationales Marketing und Social-Network-Marketing beschrieben. Au erdem wird definiert, was quantitative und qualitative Methoden sind. Eine wichtige Rolle spielen in diesem Buch Segmentierung, Zielmarkt und Positionierung.

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Marketing (in German) - Isoraite, Margarita

Synopsis "Marketing (in German)"

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