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portada Marketing (in Portuguese)
Type
Physical Book
Publisher
Author
Language
Portuguese
Pages
268
Format
Paperback
Dimensions
22.9x15.2x1.5 cm
ISBN13
9786200708632

Marketing (in Portuguese)

Isoraite, Margarita (Author) · Edicoes Nosso Conhecimento · Paperback

Marketing (in Portuguese) - Isoraite, Margarita

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Synopsis "Marketing (in Portuguese)"

O livro sobre marketing descreve a definição de marketing, pesquisa de marketing e noções básicas sobre o comportamento do consumidor. Apresenta definições de marketing, pesquisa de marketing e refinamento do comportamento do consumidor. Descreve estratégia de marketing, marketing internacional e marketing em redes sociais. Também apresenta a definição de métodos quantitativos e qualitativos. A segmentação, o mercado-alvo e o posicionamento desempenham um papel importante neste livro.

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The book is written in Portuguese.

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The binding of this edition is Paperback.

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