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portada media research techniques
Type
Physical Book
Publisher
Author
Year
1998
Language
English
Pages
184
Format
Paperback
Dimensions
24.8x14.6x1.1 cm
Weight
0.30 kg.
ISBN
0761915370
ISBN13
9780761915379
Edition No.
0002
Categories

media research techniques

Berger (Author) · Sage Publications, Inc · Paperback

media research techniques - Berger

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Synopsis "media research techniques"

Arthur Asa Berger′s essential guide to undertaking applied or practical research in media studies is designed to provide introductory techniques that allow students to engage immediately in their own research projects. In so doing, students learn various ways of conducting communication research both in theory and practice. In response to suggestions from users of the First Edition, Berger has added new chapters in each of the following areas: experimentation, historical research, comparative research and participant observation.

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The book is written in English.

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The binding of this edition is Paperback.

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