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portada Strategic Management
Type
Physical Book
Publisher
Author
Year
2004
Language
English
Pages
1080
Format
Hardcover
Dimensions
24.4x16.9 cm
ISBN13
9781843762782

Strategic Management

Julian Birkinshaw (Author) · Edward Elgar Publishing · Hardcover

Strategic Management - Julian Birkinshaw

New Book Imported to Taiwan
Delivery: 03 Dec - 11 Dec Shipping: 14 to 15 business days.
NT$ 28,549
NT$ 28,549

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Synopsis "Strategic Management"

This authoritative new collection of previously published articles provides a solid and broad-minded overview of the field of strategic management in business studies. It includes the seminal writings of the leading scholars in the field, and covers six different schools of thought on the nature of business strategy. While the field is only 40 years old, there is now an enormous body of literature for a student of strategic management to get to grips with. This book pulls together the relevant strands of thinking to provide all the critical readings in a single source. Also included is an introduction written by Julian Birkinshaw, one of the leading figures in the field.

The book will be essential reading for students of business. For MBA students it provides a definitive overview of the key bodies of thinking that have shaped the field. For PhD students it provides an invaluable starting point for their research by pulling together the contemporary and classical writings in their field of interest.

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The book is written in English.

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The binding of this edition is Hardcover.

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