Name: Under Think it
SKU: 58241200
Price: 595.00 TWD
Availability: InStock
Author: Adam Pierno
ISBN: 9780999399002

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Type

Physical Book

Publisher

Santy

Author

Adam Pierno

Language

English

Pages

148

Format

Paperback

ISBN13

9780999399002

Under Think it

Adam Pierno (Author) · Santy · Paperback

New Book Imported to Taiwan

Delivery: 28 Sep - 06 Oct

NT$ 595

NT$ 595

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Synopsis "Under Think it"

Strategy should be the beating heart of an ad agency or marketing team. So much pumps through the team that there's little time for training. Plus, people on the inside have been making it overly complicated for years. For those trying to break into strategy or improve at the craft, (and it is a craft) there's no way to learn - besides getting thrown in the fire or on piddly starter assignments.Finally, someone has put together a comprehensive set of tools for planners and strategists that won't bore you to sleep. Adam Pierno mixes tried and true tools, real-world examples and compelling insights to make this text book something more.

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Under Think it - Adam Pierno

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