Name: why managers and companies take risks
SKU: 3430191
Price: 3368.00 TWD
Availability: InStock
Author: coleman
ISBN: 9783790816952

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portada why managers and companies take risks

Type

Physical Book

Publisher

Springer

Author

coleman

Language

English

Pages

349

ISBN

3790816957

ISBN13

9783790816952

Synopsis "why managers and companies take risks"

the book answers a simple question: when managers and companies face a decision with two outcomes that are safe and risky, what leads them to choose the risky alternative? the answer starts with a detailed review of the theory behind risk and decision making by managers. the book then gathers real-world evidence using two surveys of senior managers and directors to analyse why they take risks, and how companies control risks. integrating theory and evidence the book develops a model of risk taking that draws from academic thinking across multiple disciplines and the actual practice of experienced managers. the last section of the book discusses how managers can apply its findings to dialling up the required level of risk inside their firm.