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portada Customer Relationship Management
Type
Physical Book
Publisher
Author
Year
2018
Language
English
Pages
242
Format
Paperback
ISBN13
9789383263516
Categories

Customer Relationship Management

Kavita Singh (Author) · Orange Boooks International · Paperback

Customer Relationship Management - Kavita Singh

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Synopsis "Customer Relationship Management "

Customer relationship management (CRM) is an approach to managing a company's interaction with current and potential future customers. The book explains what CRM is the benefits it delivers, the contexts in which it is used, how it can be implemented and how CRM technologies can be deployed to support customer management strategies and objectives. The book views customer relationship management as the core business strategy that integrates internal processes and functions, and external networks, to create and deliver value to targeted customers at a profit.

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All books in our catalog are Original.

In what language is the book written?

The book is written in English.

What is the format of this book?

The binding of this edition is Paperback.

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