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portada Bridging the Gap
Type
Physical Book
Author
Publisher
Language
English
Pages
192
Format
Paperback
ISBN13
9781915951045
Categories

Bridging the Gap

Catherine Hua Xiang (Author) · Lid Publishing · Paperback

Bridging the Gap - Hua Xiang, Catherine

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Synopsis "Bridging the Gap"

This is the first title in the new "Global Business" series of books written by leading experts in the field of international business and management. The book aims to provide a practical understanding of the key concepts and issues involved in communicating in today's multi-cultural world. The author takes China as the prime example of the cultural barriers presented to non-Chinese businesspeople. By combining theory and practice, the book presents insights and techniques in inter-cultural communication. How does our language reflect our thoughts? What is the relationship between our culture and communication? How can we overcome cross-cultural boundaries and communicate effectively both in interpersonal or business settings?

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The book is written in English.

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The binding of this edition is Paperback.

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