你好! Shipping to Taiwan with premium packaging for just NT$300 

Ship to
Taiwan
0

My Account

  • argentina
  • chile
  • colombia
  • españa
  • méxico
  • perú
  • estados unidos
  • internacional

menu

Select your country

Americas

Europe

Rest of the world

portada Communicating Social and Environmental Issues Effectively
Type
Physical Book
Author
Publisher
Year
2020
Language
English
Pages
208
Format
Hardcover
Dimensions
20.1x13.2x2 cm
Weight
0.32 kg.
ISBN13
9781838674687
Categories

Communicating Social and Environmental Issues Effectively

Betsy Reed (Author) · Emerald Publishing Limited · Hardcover

Communicating Social and Environmental Issues Effectively - Reed, Betsy

New Book Imported to Taiwan
Delivery: 06 Oct - 14 Oct Shipping: 6 to 7 business days.
NT$ 1,161
NT$ 1,161

Choose the list to add your product or create one New List

Go to My Wishlists
Calculate shipping cost

Synopsis "Communicating Social and Environmental Issues Effectively"

As awareness of social and environmental issues becomes more central to business and reputational success, communications and marketing professionals need to be able to make the most of opportunities to communicate effectively about these issues. This is the definitive guide to planning and delivering great communications on complex social and environmental issues. Outlining the steps needed to plan, risk-proof and execute effective communications strategies, the book provides a clear framework to help leaders, communications managers and marketing practitioners build the knowledge and skills needed to spot risks and opportunities around complex issues, such as climate change and ethical supply chains. Including real-world case studies, practical exercises and further reading, each chapter offers a beginning-to-end framework: from making the business case and mapping stakeholders, to messaging, framing relevant tactics, and then risk-assessing the plan. Whether a local authority, brand, educational institution or senior leader, this guide will equip you with all the necessary skills to make your communications effective.

Customers reviews

More customer reviews
  • 0% (0)
  • 0% (0)
  • 0% (0)
  • 0% (0)
  • 0% (0)

Frequently Asked Questions about the Book

Is the book original?

All books in our catalog are Original.

In what language is the book written?

The book is written in English.

What is the format of this book?

The binding of this edition is Hardcover.

Questions and Answers about the Book

Do you have a question about the book? Login to be able to add your own question.

Opinions about Bookdelivery

More customer reviews