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portada Comunicación Cara A Cara (in Spanish)
Type
Physical Book
Publisher
Author
Category
Administracion y Liderazgo,Liderazgo
Year
2010
Language
Spanish
Pages
104
Format
Paperback
Dimensions
23x16 cm
Weight
182
ISBN
9563327233
ISBN13
9789563327236
Edited in
Chile

Comunicación Cara A Cara (in Spanish)

Andrés Escalona, Pavel Friedman (Author) · Ocho Libros Editores · Paperback

Comunicación Cara A Cara (in Spanish) - Andrés Escalona, Pavel Friedman

Administracion y liderazgo,liderazgo

Used BookGood Condition Imported to Taiwan
Delivery: 08 Oct - 22 Oct Shipping: 9 to 14 business days.
NT$ 621
(Good Condition)NT$ 621

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Synopsis "Comunicación Cara A Cara (in Spanish)"

El ingeniero Andrés Escalona y el publicista Pavel Friedmann unieron sus conocimientos para crear un libro sintético sobre las nuevas tendencias del marketing. El denominado BTL (Below the Line) reúne las promociones de venta directa, el merchandising, auditing, sampling, demostraciones, marketing experiencial, organización de road shows, eventos y mystery shopping. Este libro explica esas actividades, su filosofía e historia.

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The book is written in Spanish.

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The binding of this edition is Paperback.

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