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portada Customer Experience Management
Type
Physical Book
Author
Publisher
Language
English
Pages
26
Format
Paperback
Dimensions
27.9x21.6x0.2 cm
Weight
0.11 kg.
ISBN13
9781512144048
Categories

Customer Experience Management

Brooke R. Envick (Author) · Createspace · Paperback

Customer Experience Management - Envick, Brooke R.

New Book Imported to Taiwan
Delivery: 09 Nov - 20 Nov Shipping: 16 to 20 business days.
NT$ 799
NT$ 799

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Synopsis "Customer Experience Management"

Customer Experience Management (CXM) is a fairly straight forward and simple, yet comprehensive means of auditing your customer's entire experience. It is a process that addresses the full spectrum of their wants and needs. There are several intersecting messages, product or service features, opinions, and emotions felt along the way. You want your customers to view your business as a value to them, which results in being more profitable, being better aligned strategically within the market, and helping to ensure sustainability. Research suggests that businesses who offer the best customer experiences have lower customer churn and more customer referrals.

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The book is written in English.

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The binding of this edition is Paperback.

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