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portada Doing Focus Groups (Qualitative Research Kit)
Type
Physical Book
Publisher
Author
Language
English
Pages
224
Format
Paperback
ISBN13
9781473912441
Edition No.
2
Categories

Doing Focus Groups (Qualitative Research Kit)

Rosaline S. Barbour (Author) · Sage Publications Ltd · Paperback

Doing Focus Groups (Qualitative Research Kit) - Rosaline S. Barbour

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Synopsis "Doing Focus Groups (Qualitative Research Kit) "

Focus groups are a popular method for collecting qualitative data in the social sciences. Doing Focus Groups provides a concise, practical introduction to planning and organizing successful focus groups. Barbour discusses the advantages and limitations of using group discussion and demonstrates effective methods for collecting and analyzing data. This is a perfect how-to introduction to getting the most out of your focus group research.

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