Name: Doing Media Research
SKU: 63553940
Price: 1793.00 TWD
Availability: InStock
Author: Michael Stevenson; Misha Kavka
ISBN: 9781529602043

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Type

Physical Book

Publisher

Sage Publishing

Author

Michael Stevenson; Misha Kavka

Language

English

Pages

312

Format

Paperback

ISBN13

9781529602043

Edition No.

Doing Media Research

Michael Stevenson; Misha Kavka (Author) · Sage Publishing · Paperback

New Book Imported to Taiwan

Delivery: 09 Oct - 19 Oct

NT$ 1,793

NT$ 1,793

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Synopsis "Doing Media Research"

What is media research and how is it done? This book offers detailed introductions and practical guidance for all aspects of media research, from developing a research question and choosing sources to interpreting media texts, applying qualitative and quantitative methods, conducting interviews, and much more. You will encounter: A ′Fundamentals′ section covering eight big topics like ′what is method?′ A global perspective reflected in case studies of media research in Asia, Africa and South America Practical examples on topics from crafting a thesis statement to conducting an analysis and presenting the outcomes Integrated discussion of contemporary issues like the ethics of social media research This essential companion will empower any media student to tackle their research with confidence and skill.

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Doing Media Research - Michael Stevenson; Misha Kavka

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