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portada essential principles for fundraising success: an answer manual for the everyday challenges of raising money
Type
Physical Book
Author
Publisher
Language
English
Pages
208
Format
Paperback
Dimensions
25.4 x 17.8 x 1.1 cm
Weight
0.37 kg.
ISBN
1118427335
ISBN13
9781118427330
Categories

essential principles for fundraising success: an answer manual for the everyday challenges of raising money

G. Douglass Alexander (Author) · Kristina J. Carlson (Author) · Jossey-Bass · Paperback

essential principles for fundraising success: an answer manual for the everyday challenges of raising money - Alexander, G. Douglass ; Carlson, Kristina J.

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Synopsis "essential principles for fundraising success: an answer manual for the everyday challenges of raising money"

Essential Principles for Fundraising Success is a single-source, easy-access guide that offers answers to the most commonly asked questions posed by professional fundraisers and volunteers. Organized in a clear, easy-to-use question and answer format, Essential Principles for Fundraising Success takes on the challenges that arise daily in the ongoing, high-pressured business of raising money. In this book, G. Douglass Alexander and Kristina Carlson (the founders of the successful Internet-based, fundraising consulting firm FundraisingINFO) offer insight from their combined forty-six years of experience working with thousands of nonprofit organizations. Based on the enduring principles of fundraising, this important resource shows how to master the three mainstays of fundraising--developing a case statement, creating a campaign strategy, and securing big gifts. Essential Principles for Fundraising Success also offers creative, out-of-the-box solutions for convincing reluctant board members and other stakeholders to follow proven, effective fundraising strategies

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