Name: Events Management
SKU: 3808371
Price: 2277.00 TWD
Availability: InStock
Author: Robinson, Peter ; Wale, Debra ; Dickson, Geoff
ISBN: 9781845936822

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Type

Physical Book

Publisher

Cabi

Author

Robinson, Peter ; Wale, Debra ; Dickson, Geoff

Year

2010

Language

English

Pages

276

Format

Paperback

Dimensions

24.4x18.8x1.8 cm

Weight

0.74 kg.

ISBN

1845936825

ISBN13

9781845936822

Synopsis "Events Management"

Event management studies are fast growing in popularity, covering a diverse range of activities such as music and film festivals, concerts, sporting events and conferences. This textbook gives a broad and practical coverage of the major themes in events. Outlining both the historical developments and current state of the industry, while also taking into account wider political and cultural issues, the book covers the different elements of planning, project management, health and safety, funding, operations, human resources, marketing and logistics that are vital for successful management. Critical issues such as impacts, sustainability and legacy of events are also discussed. Supported by international case studies and review questions, Events Management provides a current and up-to-date view of the industry in this field.

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Events Management - Robinson, Peter ; Wale, Debra ; Dickson, Geoff

Synopsis "Events Management"

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