Name: Global Competition Between and Within Standards: The Case of Mobile Phones
Price: 3432.00 TWD
Availability: InStock
Author: Funk, Jeffrey L.
ISBN: 9781349429370

Select your country

Americas

Europe

Rest of the world

portada Global Competition Between and Within Standards: The Case of Mobile Phones

Global Competition Between and Within Standards: The Case of Mobile Phones

Type

Physical Book

Author

Jeffrey L. Funk

Publisher

Palgrave MacMillan

Language

English

Pages

296

Format

Paperback

Dimensions

21.6 x 14.0 x 1.7 cm

Weight

0.37 kg.

ISBN13

9781349429370

Synopsis "Global Competition Between and Within Standards: The Case of Mobile Phones"

Managing technology and globalization are two of the main concerns facing companies today. This book argues that the success of firms such as Ericsson and Nokia is a function of how they have managed these two areas simultaneously. The author summarises the development of the global mobile communications industry to date, examining how global standards have been established, and why particular firms have succeeded within these standards. He goes on to examine the factors that will determine the market leaders in third-generation mobile communications systems and phones, and shows how other high technology industries can benefit from the strategies used.

Customers reviews

Have you read this book? Login to add your review.

More customer reviews

0% (0)
0% (0)
0% (0)
0% (0)
0% (0)

Questions and Answers about the Book

Do you have a question about the book? Login to be able to add your own question.

Opinions about Bookdelivery

More customer reviews

Global Competition Between and Within Standards: The Case of Mobile Phones - Funk, Jeffrey L.

Synopsis "Global Competition Between and Within Standards: The Case of Mobile Phones"

Customers reviews

Frequently Asked Questions about the Book

Is the book original?

In what language is the book written?

What is the format of this book?

Questions and Answers about the Book

Opinions about Bookdelivery