Name: Managing Green Issues
SKU: 3686536
Price: 1865.00 TWD
Availability: InStock
Author: Tom Curtin
ISBN: 9780230500037

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Type

Physical Book

Publisher

Palgrave Macmillan

Author

Tom Curtin

Year

2006

Language

English

Pages

208

Format

Hardcover

Weight

1.08

ISBN

023050003X

ISBN13

9780230500037

Edition No.

Synopsis "Managing Green Issues "

The management of environmental or green issues has become a key concern for many companies. Green issues have an enormous influence how an organization is seen and how its reputation is judged, and consequentially it has huge implications for the organization's success, brand values and the sales decisions of consumers towards its products. This revised and updated book contains much practical advice, with engaging case studies, and will guide the modern organization on how to channel environmental issues to gain competitive advantage. For more information visit the website at www.greenissues.com

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Managing Green Issues - Tom Curtin

Synopsis "Managing Green Issues "

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