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portada Marketing Inside Out
Type
Physical Book
Publisher
Author
Language
English
Pages
100
Format
Paperback
Dimensions
22.9x15.2x0.6 cm
Weight
0.16 kg.
ISBN13
9781648996917
Categories

Marketing Inside Out

Srinivasan Siva Rao (Author) · Notion Press · Paperback

Marketing Inside Out - Srinivasan Siva Rao

New Book Imported to Taiwan
Delivery: 19 Nov - 02 Dec Shipping: 16 to 20 business days.
NT$ 699
NT$ 699

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Synopsis "Marketing Inside Out"

MARKETING INSIDE OUT is for knowledge-seeking students and marketing enthusiasts, who are interested to learn and give impetus to their careers in the field of marketing. For budding and experienced professionals, this book is an useful companion to reinforce their understanding of marketing.In the recent years, online marketing and futuristic marketing gained a lot of traction. Some people have plunged into online marketing and futuristic marketing without having a solid understanding of marketing. This book is an easy guide that will help enhance their knowledge and understanding about marketing. Divided into various topics, this book provides holistic information on marketing concepts, frameworks, terminologies, advertising platforms, strategies, and metrics in simple words. This book also brings out the difference and the correct usage of the marketing terminologies that marketers interchangeably use.This book also touches upon the importance of economics, production strategies, inventory management, and consumer psychology that influence marketing strategies. To make the reading as well as the learning process interactive, the author has included interesting quizzes at the end of some chapters for readers to work on and get a better understanding of the marketing concepts.

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The book is written in English.

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The binding of this edition is Paperback.

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