你好! Shipping to Taiwan with premium packaging for just NT$300 

Ship to
Taiwan
0

My Account

  • argentina
  • chile
  • colombia
  • españa
  • méxico
  • perú
  • estados unidos
  • internacional

menu

Select your country

Americas

Europe

Rest of the world

portada Marketing
Type
Physical Book
Publisher
Author
Year
2010
Language
English
Pages
576
Format
Paperback
ISBN13
9781742167060

Marketing

Harry Hill (Author) · John Wiley & Sons · Paperback

Marketing - Harry Hill

New Book Imported to Taiwan
Delivery: 09 Sep - 17 Sep Shipping: 6 to 7 business days.
NT$ 2,190
NT$ 2,190

Choose the list to add your product or create one New List

Go to My Wishlists
Calculate shipping cost

Synopsis "Marketing "

Marketing is the ideal text for an undergraduate Introductory Marketing course in the Asia-Pacific region. It is the first local text to explain key Introductory Marketing concepts within the context of the challenging conditions faced by organisations as a result of the global financial crisis. A new ground-up work from the best selling author team that first adapted Pride and Ferrell's United States marketing text for the Australasian market, its highly visual presentation is designed to engage students. Numerous real world examples of marketing in Australia, New Zealand and Asian region are provided, featuring a diverse range of organisations, goods and services. Coupled with detailed coverage of the latest marketing theory, research and thinking, this text provides a thorough analysis of contemporary marketing and is an essential guide to best practice. Now with Wiley Desktop Edition! When you purchase a new copy of this text you will automatically receive a Wiley Desktop Edition of the text which allows you to study electronically. * Download the full text to your computer! * Use the search function to locate key concepts! * Create your own colour-coded highlights as you revise! * Make notes for revision and share them with your friends! Check out all the great features yourself in this

Customers reviews

More customer reviews
  • 0% (0)
  • 0% (0)
  • 0% (0)
  • 0% (0)
  • 0% (0)

Frequently Asked Questions about the Book

Is the book original?

All books in our catalog are Original.

In what language is the book written?

The book is written in English.

What is the format of this book?

The binding of this edition is Paperback.

Questions and Answers about the Book

Do you have a question about the book? Login to be able to add your own question.

Opinions about Bookdelivery

More customer reviews