Name: Materials and Innovative Product Development: Using Common Sense
SKU: 2670330
Author: Gessinger, Gernot H.
ISBN: 9781856175593

portada Materials and Innovative Product Development: Using Common Sense

Materials and Innovative Product Development: Using Common Sense

Type

Physical Book

Author

Gernot H. Gessinger

Publisher

Butterworth-Heinemann

Language

English

Pages

294

Format

Hardcover

Dimensions

23.1x19.6x2.5 cm

Weight

0.75 kg.

ISBN

1856175596

ISBN13

9781856175593

Synopsis "Materials and Innovative Product Development: Using Common Sense"

Innovation in product design starts with materials. Developing successful commercial products demands a sound understanding of the materials that go into those products--their uses, their costs, their lifetime performance. However, the valuable knowledge of materials engineers is often not fully leveraged in the creative phase of the product design cycle. Gessinger seeks to bridge this gap that exists in many companies.Written from the bottom-up perspective of the engineer or scientist on a product design team, Materials and Innovative Product Design introduces business, economics and strategic product development to the materials specialist and demystifies materials selection for other members of the design team and manufacturing management. Using case studies from innovative organizations, such as ABB, and successful start-ups, such as NDC, Day4Energy, and Metoxit, Gessinger illustrates how the integration of different engineering and business disciplines can power innovation in the design process. By addressing the real world needs of innovators, this book allows the reader to unlock the potential of the new material types that have been changing the face of product design and deploy an integrated business approach to materials selection and the design process.

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Materials and Innovative Product Development: Using Common Sense - Gessinger, Gernot H.

Synopsis "Materials and Innovative Product Development: Using Common Sense"

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