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portada Networks and Location: Organizing the Diversified Multinational Corporation for Value Creation
Type
Physical Book
Publisher
Author
Year
2005
Language
English
Pages
152
Format
Hardcover
ISBN13
9781403947666
Edition No.
2005
Categories

Networks and Location: Organizing the Diversified Multinational Corporation for Value Creation

A. Goerzen (Author) · Palgrave Macmillan · Hardcover

Networks and Location: Organizing the Diversified Multinational Corporation for Value Creation - A. Goerzen

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Synopsis "Networks and Location: Organizing the Diversified Multinational Corporation for Value Creation "

Based on data from Japan, the book examines the combined effect of product, geographic, and network diversity on multinational enterprise performance. A new measure for geographic scope is developed, one that considers the related elements of international asset dispersion and country environment diversity. The book also introduces a new concept of network diversity, and examines how it is strategically linked to performance. Perhaps most importantly, the book is able to empirically and theoretically demonstrate that a larger, more diverse network of alliances is not necessarily a good idea. These are important findings, with far reaching implications for practice and theory.

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