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portada New Product Strategy in Small High Technology Firms
Type
Physical Book
Publisher
Author
Language
English
Pages
40
Format
Hardcover
ISBN13
9781019950524

New Product Strategy in Small High Technology Firms

Marc H Meyer; Edward Baer Roberts (Author) · Legare Street Press · Hardcover

New Product Strategy in Small High Technology Firms - Marc H Meyer; Edward Baer Roberts

New Book Imported to Taiwan
Delivery: 26 Aug - 09 Sep Shipping: 17 to 21 business days.
NT$ 1,356
NT$ 1,356

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Synopsis "New Product Strategy in Small High Technology Firms"

This book provides a framework for developing successful product strategies in small, high-technology firms. The authors emphasize the importance of aligning product strategy with business strategy and the need for continuous innovation. They explain how to analyze market opportunities, design products that meet customer needs, and launch them successfully. The book is essential reading for entrepreneurs, marketing professionals, and business students.This work has been selected by scholars as being culturally important, and is part of the knowledge base of civilization as we know it.This work is in the "public domain in the United States of America, and possibly other nations. Within the United States, you may freely copy and distribute this work, as no entity (individual or corporate) has a copyright on the body of the work.Scholars believe, and we concur, that this work is important enough to be preserved, reproduced, and made generally available to the public. We appreciate your support of the preservation process, and thank you for being an important part of keeping this knowledge alive and relevant.

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The book is written in English.

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The binding of this edition is Hardcover.

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