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portada Protecting a Doctor's Digital Brand: A Guide to Managing a Physician's Online Reputation
Type
Physical Book
Author
Publisher
Language
English
Pages
46
Format
Paperback
Dimensions
22.9 x 15.2 x 0.3 cm
Weight
0.08 kg.
ISBN13
9781523692545
Categories

Protecting a Doctor's Digital Brand: A Guide to Managing a Physician's Online Reputation

Joe Velez (Author) · Createspace · Paperback

Protecting a Doctor's Digital Brand: A Guide to Managing a Physician's Online Reputation - Velez, Joe

New Book Imported to Taiwan
Delivery: 09 Sep - 22 Sep Shipping: 17 to 21 business days.
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NT$ 714

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Synopsis "Protecting a Doctor's Digital Brand: A Guide to Managing a Physician's Online Reputation"

A Doctor's online presence is a determining factor for potential patients when evaluating the selection of their physician. A 2014 survey found that 42 percent of all patients used online reviews when researching physicians. The Pew Research Center found that 72 percent of Internet users went online to research health information. The evolution of online consumerism and technology will continue to evolve and become the norm for the selection and hiring of any physician. A physician's online reputation is as important as their credentials when being evaluated online. In Protecting a Doctor's Digital Brand we offer the reasons why physician's must take their online reputation seriously. The book provides the tools and the knowledge needed for a physician to manage their reputation themselves. It also offers suggestions for what to ask reputation consultants if a physician is considering hiring someone to manage their online reputation.

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