Name: The Experience Code: Turning Audiences into Fans
SKU: 68937199
Price: 800.00 TWD
Availability: InStock
Author: Roberson, John
ISBN: 9798176219593

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portada The Experience Code: Turning Audiences into Fans

The Experience Code: Turning Audiences into Fans

Type

Physical Book

Publisher

Independently published

Author

Roberson, John

Format

Paperback

ISBN13

9798176219593

The Experience Code: Turning Audiences into Fans

Roberson, John (Author) · Independently published · Paperback

New Book Imported to Taiwan

Delivery: 30 Oct - 09 Nov

NT$ 800

NT$ 800

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Synopsis "The Experience Code: Turning Audiences into Fans"

The Experience Code is part memoir, part playbook for leaders tired of being forgettable. John Roberson distills thirty years of lessons—from boardrooms where executives sat like they were at funerals to moments that moved people to tears—into a research-backed framework for creating experiences that move people. With the candid energy of a former cheerleader who became a CEO (and the neuroscience to back it up), Roberson reveals why your brand lives in their heads, not your handbook…and what to do about it. Whether you're leading a university, sports franchise, healthcare system, or any organization competing for attention in a distracted world, this book offers the CARE Framework, real stories, and practical tools to close the gap between what you promise and what you deliver. Grab your copy today.