你好! Shipping to Taiwan with premium packaging for just NT$300 

Ship to
Taiwan
0

My Account

  • argentina
  • chile
  • colombia
  • españa
  • méxico
  • perú
  • estados unidos
  • internacional

menu

Select your country

Americas

Europe

Rest of the world

portada Trust Conar
Type
Physical Book
Author
Publisher
Language
English
Pages
88
Format
Paperback
Dimensions
22.9 x 15.2 x 0.5 cm
Weight
0.14 kg.
ISBN13
9786203678475
Categories

Trust Conar

Carolyna Paiva (Author) · Our Knowledge Publishing · Paperback

Trust Conar - Paiva, Carolyna

New Book Imported to Taiwan
Delivery: 21 Sep - 29 Sep Shipping: 14 to 15 business days.
NT$ 2,331
NT$ 2,331

Choose the list to add your product or create one New List

Go to My Wishlists
Calculate shipping cost

Synopsis "Trust Conar"

This book aimed to analyze the relationship of the National Council of Advertising Self-Regulation (Conar) with civil society, in the role of representing and defending it against the advertising market. Through the 2017 Institutional Campaign, which came to be judged by the body itself, the reaction of internet users, news media and the rapporteurs of the case was evaluated, observing how the institution has positioned itself in relation to growing debates, making use of its role as a self-regulatory body and one of those responsible for ensuring ethics in advertising. To ground the study, the history, structure and function of the institution was researched, with emphasis on the presence of civil society within the body. We also observed the language used by the entity to defend particular points of view, such as the guarantee of freedom of expression and the use of humor in advertising creations. It was concluded through these studies that most users disapproved of the campaign on social networks and that there are flaws in the expression of civil society in Conar, pointing to some weakness of the body in representing the population over commercial interests.

Customers reviews

More customer reviews
  • 0% (0)
  • 0% (0)
  • 0% (0)
  • 0% (0)
  • 0% (0)

Frequently Asked Questions about the Book

Is the book original?

All books in our catalog are Original.

In what language is the book written?

The book is written in English.

What is the format of this book?

The binding of this edition is Paperback.

Questions and Answers about the Book

Do you have a question about the book? Login to be able to add your own question.

Opinions about Bookdelivery

More customer reviews