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portada Using Strategy Analytics to Measure Corporate Performance and Business Value Creation
Type
Physical Book
Publisher
Author
Language
English
Pages
315
Format
Hardcover
Dimensions
25.4 x 17.8 x 1.9 cm
Weight
0.77 kg.
ISBN13
9781799877165
Categories

Using Strategy Analytics to Measure Corporate Performance and Business Value Creation

Kautish, Sandeep (Author) · Business Science Reference · Hardcover

Using Strategy Analytics to Measure Corporate Performance and Business Value Creation - Kautish, Sandeep

New Book Imported to Taiwan
Delivery: 13 Jul - 21 Jul Shipping: 4 to 5 business days.
NT$ 9,869
NT$ 9,869

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Synopsis "Using Strategy Analytics to Measure Corporate Performance and Business Value Creation"

Strategic analytics is a relatively new field in conjunction with strategic management and business intelligence. Generally, the strategic management field deals with the enhancement of the decision-making capabilities of managers. Typically, such decision-making processes are heavily dependent upon various internal and external reports. Managers need to develop their strategies using clear strategy processes supported by the increasing availability of data. This situation calls for a different approach to strategy, including integration with analytics, as the science of extracting value from data and structuring complex problems. Using Strategy Analytics to Measure Corporate Performance and Business Value Creation discusses how to tackle complex business dynamics using optimization techniques and modern business analytics tools. It covers not only introductory concepts of strategic analytics but also provides strategic analytics applications in each area of management such as market dynamics, customer analysis, operations, and people management. It unveils the best industry practices and how managers can become expert strategists and analysts to better measure and enhance corporate performance and their businesses. This book is ideal for analysts, executives, managers, entrepreneurs, researchers, students, industry professionals, stakeholders, practitioners, academicians, and others interested in the strategic analytics domain and how it can be applied to complex business dynamics.

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