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portada Creativity and Innovation
Type
Physical Book
Author
Publisher
Language
English
Pages
340
Format
Hardcover
Dimensions
24.4x17x2.1 cm
Weight
0.74 kg.
ISBN13
9789350564097
Categories

Creativity and Innovation

Lourdes Rayen (Author) · Discovery Publishing House Pvt Ltd · Hardcover

Creativity and Innovation - Rayen, Lourdes

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Synopsis "Creativity and Innovation"

Today, more and more companies are realizing that in order to stay productive, competitive, and relevant in a rapidly changing business world, they have to become socially responsible. In the last decade, globalisation has blurred national borders, and technology has accelerated time and masked distance. Given this sea change in the corporate environment, companies want to increase their ability to manage their profits and risks, and to protect the reputation of their brands. Because of globalization, there is also fierce competition for skilled employees, investors, and consumer loyalty. How a company relates with its workers, its host communities, and the marketplace can greatly contribute to the sustainability of its business success.

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The book is written in English.

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The binding of this edition is Hardcover.

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