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portada Hotel-Marketing (in German)
Type
Physical Book
Publisher
Author
Year
2013
Language
German
Pages
360
Format
Paperback
ISBN13
9783409236812
Edition No.
2
Categories

Hotel-Marketing (in German)

Klaus Barth (Author) · Gabler Verlag · Paperback

Hotel-Marketing (in German) - Klaus Barth

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Synopsis "Hotel-Marketing (in German)"

Das Buch liefert eine an den speziellen Erfordernissen der Hotellerie orientierte Marketing-Konzeption. Die 2. Auflage wurde u.a. um Aspekte der Preispolitik, des Beschwerdemanagements und der Kundenzufriedenheitsmessung ergänzt.

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The book is written in German.

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The binding of this edition is Paperback.

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