Name: Managing Service Operations: Design and Implementation
SKU: 3688013
Price: 5491.00 TWD
Availability: InStock
Author: Hollins, William J. ; Shinkins, Sadie
ISBN: 9781412929530

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portada Managing Service Operations: Design and Implementation

Managing Service Operations: Design and Implementation

Type

Physical Book

Author

William J. Hollins

Sadie Shinkins

Publisher

Sage Publications Ltd

Year

2006

Language

English

Pages

312

Format

Paperback

Dimensions

24.2x17.3x1.7 cm

Weight

0.54 kg.

ISBN

1412929539

ISBN13

9781412929530

Synopsis "Managing Service Operations: Design and Implementation"

Guiding readers through each stage in the design and implementation of service operations, this book combines lively examples that are easy to relate to with clearly explained theory. Readers are introduced to the main differences between managing services to managing products and given a concise induction into the core principles of operations management. The text then maps out each consecutive stage in the life of a service, from the initial business proposal for a new service, through market research practices, to the development and implementation of a service and concludes with the termination and disposal of a service.

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Managing Service Operations: Design and Implementation - Hollins, William J. ; Shinkins, Sadie

Synopsis "Managing Service Operations: Design and Implementation"

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