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portada Thrive: Mastering E-Commerce the African way
Type
Physical Book
Publisher
Author
Language
English
Pages
394
Format
Paperback
ISBN13
9789786081793

Thrive: Mastering E-Commerce the African way

Uzo Uchenna,Umeh Elo,Akanmu Olu (Author) · Pan-Atlantic University Press · Paperback

Thrive: Mastering E-Commerce the African way - Uzo Uchenna,Umeh Elo,Akanmu Olu

New Book Imported to Taiwan
Delivery: 29 Sep - 07 Oct Shipping: 5 to 6 business days.
NT$ 1,554
NT$ 1,554

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Synopsis "Thrive: Mastering E-Commerce the African way"

The idea for Thrive took root on Tuesday, March 19, 2024, during the maiden E-commerce and Payment Forum organised by the Lagos Business School's Africa Retail Academy. The forum, which brought together C-suite executives from leading e-commerce businesses across the continent, focused on "Scaling E-commerce in Africa: Intersection Issues in E-commerce, Payments, and Logistics." The high-level discussions that ensued highlighted the urgent need for a resource that could democratise the knowledge essential for e-commerce success in Africa. Thrive is the product of those conversations-a comprehensive guide to empowering businesses to thrive in Africa's unique market.. This book is intended for a broad audience, including business owners, entrepreneurs, industry leaders, policymakers, researchers, and anyone interested in the future of e-commerce in Africa. Whether you are just starting or looking to expand your existing operations, Thrive is designed to equip you with the knowledge and tools necessary to navigate the complexities of the African e-commerce landscape.

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The book is written in English.

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The binding of this edition is Paperback.

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